Lululemon Founder Named the Company Because It Was 'Funny to Watch' Japanese People Try to Say It

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Lululemon’s original founder, Chip Wilson, stepped down in December 2013 following some questionable statements, but now the Vancouver-based athletic apparel company is back in the spotlight. Earlier this week, Lululemon came under scrutiny when one of its senior global art directors posted a design of a long-sleeve T-shirt targeting the Chinese community on his personal Instagram account. The art director, Trevor Fleming, has since been fired from his position. This wouldn’t be the first problematic issue to come out of the company, however. In 2005, Wilson told Canada’s National Post Business Magazine that the inability of Japanese people to pronounce L’s served as another marketing tool for the company in the country.

Emi Kusano🌠 on X: 日本人が、苦手なLを発音してるところを想像して笑えるから、ブランドネームをルル・レモンを付けらしい。このヨガパンツ社長…無理。買わない😭 Lululemon Founder Named the Company Because It Was 'Funny to Watch' Japanese People Try to Say It

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To be fair he is no longer with lulu… #mit #college #student #school #, chip wilson