Back when I started Spanx (over 20 years ago) I had no money to advert
$ 15.50 · 4.6 (109) · In stock
70.2K Likes, 111 Comments. TikTok video from Sara Blakely (@sarablakely): “Back when I started Spanx (over 20 years ago) I had no money to advertise. Like none! I was up against billion dollar companies with endless ad budgets… and there really was no internet! I had to think of the cheapest way I could spread awareness about my product. One of the ways was to wear a t-shirt. That’s right … a t-shirt! I went to the t-shirt shop bought a black shirt and had S-P-A-N-X ironed on. I wore it almost every day for 7 years. When you cant afford a billboard, you become your own billboard. I wore it with white pants (and Spanx shapewear underneath of course). This was my uniform. Even if it only prompted someone to ask, "what's Spanx?" It was a way for me to talk about the brand. Spanx didn’t advertise for the first 16 years in business. We grew completely by word of mouth, and eventually became a household name, and a category leader. What’s the moral of the story? Never underestimate the power of a t-shirt… and starting small but dreaming BIG! #Spanx #Entrepreneur #MakeYourOwnLuck #WhatItTakes #TheseBootsWereMadeForWalking”. These Boots Are Made for Walking - Ivan Wyszogrod.
The Sale of Spanx Puts Shapewear Back in the Spotlight
The Red Backpack Fund – Spanx
Spanx Isn't Having a Presidents Day Sale, but We Found Deals Up to 70% Off
Spanx, the shapewear brand, valued at $1.2 billion in Blackstone deal
New Spanx dresses review: Why you need to shop all 3 now
Sara Blakely - Wikipedia
Buy SPANX Shapewear for Women Oncore High-Waisted Mid-Thigh Short and other Thigh Slimmers at . Our wide selection is elegible for free
SPANX Shapewear for Women Oncore High-Waisted Mid-Thigh Short
The 15 Best Spanx Styles of 2024, Tested by Us
How the 'Keeping up With the Kardashians' Cast Has Changed in 15 Years
We reviewed Spanx bestselling leggings. These are our favorites
Back when I started Spanx (over 20 years ago) I had no money to advert
How a decade of rejection rocketed billionaire Spanx founder Sara Blakely to mega success
Spanx, Skims and Shapermint say shapewear sales are rising - The Washington Post
From Spanx and Skims to M&S: Where to find shapewear solutions in the UAE